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GoalZero’s Custom Retail Packaging

GoalZero’s Custom Retail Packaging

The time came for a revamp of goal zero’s custom retail packaging and Process was called in. We came together to redesign and relaunch the brand through their primary retailer REI with the notion of taking the lead in the category. ​ The goal was to develop the brand...
Custom VIP Packaging: Adding Value to a Product

Custom VIP Packaging: Adding Value to a Product

Who doesn’t like feeling like a VIP? We can all agree that a touch of special treatment is never a bad thing. Companies recognize this and have created elaborate ways to make customers feel like rock stars. Did you know you could have the same customer reaction simply...