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Is Your Packaging Safe From COVID-19?

Is Your Packaging Safe From COVID-19?

COVID-19 and your packaging - is it safe to handle? Your packaging likely passes through 20+ hands before it arrives to your customer: the factory workers that created the packaging, the packers that load the packing onto a truck, the truck drivers that unload the...

5 Common Mistakes Made by Package Designers

5 Common Mistakes Made by Package Designers

As designers, we strive to create great artwork projects and refine the details. Packaging design elements like foil, soft touch, embossing, and UV have become a common focus in defining our art work. What we often forget about are the production elements we need to...

The Best Ways to use Spot UV on Packaging

The Best Ways to use Spot UV on Packaging

How to Customize Packaging with Spot UV When designing custom packaging or boxes there are certain varnishes and finishes that are go-to's in order to achieve a custom look and feel. One of the most popular and effective techniques is applying spot UV varnish. In this...

Increase Perceived Packaging Value with Foil Stamping

Increase Perceived Packaging Value with Foil Stamping

We have recently noticed a large uptick in the use of foil applications on packaging. Foil is certainly not a new technique to packaging and now that it is trending we decided to feature a few of our past projects that demonstrate a few tricks and tips of how you can...

5 Custom Retail Packaging Design Hacks

5 Custom Retail Packaging Design Hacks

Whether your business is online or on a shelf in a retail store, custom retail packaging elevates the customer experience. In most cases, a consumer will not have seen or received much marketing propaganda from your brand or product. When they pick it up in a store or...

GoalZero’s Custom Retail Packaging

GoalZero’s Custom Retail Packaging

The time came for a revamp of goal zero’s custom retail packaging and Process was called in. We came together to redesign and relaunch the brand through their primary retailer REI with the notion of taking the lead in the category. ​ The goal was to develop the brand...

Custom VIP Packaging: Adding Value to a Product

Custom VIP Packaging: Adding Value to a Product

Who doesn’t like feeling like a VIP? We can all agree that a touch of special treatment is never a bad thing. Companies recognize this and have created elaborate ways to make customers feel like rock stars. Did you know you could have the same customer reaction simply...

Sustainable Plastic Packaging: Stepping It Up a Notch

Sustainable Plastic Packaging: Stepping It Up a Notch

Ernie Ball is the brand behind the greats Ernie Ball, The world’s leading manufacturer of guitar strings and accessories, has been the brand behind the rockstars for decades. Their high-quality products have been used to create the unique sound of world-class...