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Today in the Masterminds of Packaging Video, our host Paul Heslop will give you some key insights on how MVMT Watch Company grew from $1 million dollars in revenue to $60 million in under 4 years. He will also break down MVMT’s brand, their packaging and design. And...

Pura Fragrances attracted the world’s top luxury retailers and collaborated with, not completed with, the most notable & prestigious fragrance companies. This is significant. Pura - being a fragrance company is collaborating with...not competing with what should be...

Thomas Lee discusses with Paul Heslop the strategies we used to deploy packaging design for success in retailers like Best Buy, Target & Apple. As the retailers adjust their restrictions and allowances like spider-locks being used on higher-priced items, we had to...

The PEOPLE in your business are your most important asset. Today, I’m going to show you how Nickelodeon gifted their employees with a truly priceless gift. And when I say gift, I mean a well thought out, well designed, custom box - made just for their creative design...

Millions of tons of plastic packaging waste are generated from the coffee industry every year and companies like Alpaca Coffee are on a mission to decrease this number as a 100% plastic-free coffee company. Alpaca Coffee, who recently had a successful fund on...

If you want to make packaging just like Apple or the iPhone box be sure and check out this episode of Process Minted. Apple not only is the golden standard when it comes to electronics, but also in packaging design and the unboxing experience. Paul Heslop breaks down...

How is Ikea using mushrooms to save the earth?! It is for the fact that this mushroom packaging will actually decompose in a garden within a few short weeks. It uses 2 ingredients, hemp hurds and mycelium. Ikea is trying to be part of the solution here, not part of...

Ryan Reynolds reportedly sold Aviation Gin for $600 million dollars. So how does a company this size, celebrity-backed by Ryan Reynolds do its custom glass bottle packaging? In this video, Paul Heslop covers the costs to manufacture a custom glass bottle, what...

How much is too much? As product brands attempt to stand out from the crowd and differentiate from the competition, they tend to over package at times. We are all for creating a mind-blowing unboxing experience... after all, that’s what we do here at Process Agency -...

Process Agency was founded at the intersection of design and strategy and over the past 15 years has built brands from scratch, designed and manufactured packaging for Adidas, Stance, Lander, the Honest Company, New Balance, Disney and many others. With offices in...